The influence is real, and it’s not harmless.
This no-fluff, high-impact resource exposes how algorithms, influencers, and viral content are reshaping boys’ identities one meme at a time. From “sigma grindset” to “red pill” thinking, this guide breaks down the toxic language flooding their feeds, reveals how digital radicalisation works, and equips parents and educators to fight back with clarity and confidence. Perfect for school leaders, parent sessions, wellbeing teams, or anyone ready to have the hard conversations boys need.